After a nearly two-year hiatus, American Gods returns to Starz in just over a month, and with the show premiering so soon, it’s about time for the promotional train to leave the station. Well, as of today, that train has officially left the station as the season’s official trailer has been released. Starring Ricky Whittle, Ian McShane, Emily Browning, Yetide Badaki, Bruce Langley, Omid Abtahi, Demore Browns, and Ashley Reyes, American Gods Season 3 is the first to be headed by new showrunner Charles H. Eglee and sees Shadow hiding in the small Wisconsin town of Lakeside from the Gods—and his destiny. Take a look at the trailer below:
After 31 minutes of buildup, where they showed a model of a car on top of some ice, the car finally broke through the ice and sunk to the bottom of the Lakeside lake, revealing the debut of the trailer in its wake. And what a trailer it was! Set to a cover of “I Did It My Way,” the trailer is two minutes and thirty seconds of tantalizing excitement. Here, we get plenty of glimpses of what’s to come. The New Gods look more threatening than ever, Wednesday and the Old Gods seem to be up to their usual mischief, and Shadow is ingratiating himself among the other citizens in Lakeside. Plus, there’s plenty of glimpses at new characters like Liam (a leprechaun played by Iwan Rheon), the various new incarnations of World (Dominque Jackson and Danny Trejo), Johan Wengren (A Viking death metal singer played by Marilyn Manson), and many of the Lakeside characters—including Marguerite Olsen (played by Lela Loren) and Ann-Marie Hinzelmann (played by Julia Sweeney). The visuals are as gorgeous as you’d expect them to be from American Gods and the music gives the whole affair an epic quality.
The trailer’s still a bit light on plot details, but would you really expect any different? It hints at some exciting character pairings—Bilquis (Yetide Badaki) and Technical Boy (Bruce Langley), Laura Moon (Emily Browning) and Liam, Wednesday and Czernobog (Peter Stormare), and more. And then there are lots of little hints about specific moments—including scenes where Technical Boy seems to have murdered a bunch of World’s goons, and Laura seems to have a spear that greatly resembles Wednesday’s spear from last season—which really excites me. I have no idea how many of these new elements Eglee and the writers have introduced to the season are going to connect to the events we know of from the book, but I can’t wait to see how it all comes together. I firmly support the show’s continued desire to depart from Gaiman’s novel. It’s a road trip novel, after all, so as long as the destination is the same, the journey can be as different as it wants to be. To be honest, I don’t think I could be any more excited for the new season, so bring on January!
American Gods season 3 returns to Starz on January 10th. Per its official synopsis: in Season 3 Shadow angrily pushes his apparent destiny away, and settles in the idyllic snowy town of Lakeside, Wisconsin — to make his own path, guided by the gods of his black ancestors, the Orishas. But he’ll soon discover that this town’s still waters run deep, and dark, and bloody, and that you don’t get to simply reject being a god. The only choice — and a choice you have to make — is what kind of god you’re going to be.